An ICE LED Screen ventures into the remote Turkish Cappadocia in 8 hours time with the Anatolia Raid

An ICE Flexible Hang Roll Fold LED screen was selected as the ideal solution for the TransAnatolia Raid rally starting in 8 hours time from Antalya, Turkey

Transanatolia  2013

ICE LED’s partner ipiTek in Istanbul, is managing the rally IT requirements of the event and responsible during the event for the the LED screen requirements. The screen measures 5.256m*2.628m total and weighs 170 kg consisting of three sections. This allows the screen to be easily transported and assembled in the remote Cappadocia region of Turkey. The screen can be promptly erected at the end of each stage prior to the drivers arriving at the end the arduous rally stages.

Flexible LED curtain

The unique LED screen that you can roll up and fold. Ideal for commercial and industrial applications.

Cappadocia is a high plateau in Central Turkey at an altitude of 3270 ft / 1000 m. It lies in a triangle formed by the three main towns of Kayseri, Nevsehir and Nigde.

The history of Cappadocia begins 60 million years ago with the eruption of 2 volcanos, covering the area with lava and tufa. In later periods rain and wind eroded the land and created unusual valleys, canyons and cones.

For many centuries Hittites, Assyrian Colonies, Greeks and Romans lived in the region. Cappadocia is also a very important region in early Christian History.

There are over 600 hundred rock-cut churches built by monks and hermits between the 4th and 11th centuries. In some of these, church walls have been decorated with wonderful frescoes depicting scenes from the Bible.

Transanatolia Map 2013


If you have a need for large format LED screens do not hesitate to call or email for advice, suggestions and solutions for your event.
Tel +64-9-441 2348 sales at


ICEAV Global’s presence will be seen at GameX Now 2013 with ipiTex, our Turkish based technology partner.

GameX Now  2013 Istanbul ICEAV Global’s Turkish partner ipiTex is participating in the Istanbul based GameX gaming, fantasy and entertainment expo and will be demonstrating the ICE Flexible LED Screens, Hang – Roll – Fold.

It will be the first time the ICE flexible LED Screen technology has been seen at the GameX Now expo that covers the whole gamut and range of entertainment themes. Computer gaming, comics, technology, gaming hardware, new interactive games, simulation and Cosplay costumes will be a few of the eye candy to bedazzle visitors to the expo. The GameX Digital Game Show is being held at the Lutfi Kirdar Exhibition Center part of The Istanbul Convention and Exhibition Centre (ICEC) and is located in the heart of the city’s business and cultural centre.

The hanging 5.25m x 2.62m P20 LED screen will be displaying live video feeds, general content and a range of videos to show off the flexible LED screen technology. The screen has already had a solid workout at the FIA F3J Aviation competition held in Turkey during July. In late September ipiTex will be using the screen in the isolated distant remote countryside in the Turkish Anatolia Cross Country Rally.

Ipitex is an official partner of ICEAV Global and as such is able to draw on ICEAV Global’s expertise, product and network of solutions.

GameXNow 2013

Brochure Download link
Product Video
LED Screen website

GameX 2013 Turkey

ICE Flexifold G Series LED Screens deliver affordable cost for 12.5mm and 7.8mm Pitch Resolution.

The ICE FLexiFold Series of LED Screen range increase to provide clients with a comprehensive range of solutions as part of the “flexible” LED screen catalogue.

Full Colour Folding LED Panels.

Full Colour Folding LED Panels.

A recent addition is the Indoor rated FlexiFold G Series flexible panels that deliver a favourable image with a minimum viewing distance of only nine metres.

The panels come standard in 800mm widths and 3200mm height and a secondardary option of 1000mm. From a cost ratio of power supplies relative to panels the 800mm width provide the best cost ratio.

The capablity of LED screens to be folded for storage and unraveled for installation, has major commercial and functional benefits due to the light weight fast installation.

ICE FlexiFold is the solution many have wanted - fine resolution, light weight and large panels.

ICE FlexiFold is the solution many have wanted – fine resolution, light weight and large panels.

Principle Specifications

FlexiFold G Series LED Screen Panels

Resolution: 7.8125mm pitch

Density: 16384 dots/SQ.M
Pixel: RGB SMD 3-in-1 LED
Bit depth per color: 16 bit
Bit depth per pixel: 48 bit
Viewing angle: 120º × 120º
Brightness (white): 2730 NITS
Recommended Size: 750mm width x 3000mm height
Installation: Hang
Control system: Power-600,Power-1200
Safety certificate: CE, FCC

Resolution: 12.5mm pitch

Density: 6400 dots/SQ.M
Pixel: RGB 3-in-1 LED
Bit depth per color: 16 bit
Bit depth per pixel: 48 bit
Viewing angle: 120º × 120º
Service life: 80,000 hours
Brightness (white): 1650 NITS
Recommended Size: 800mm width x 3200mm / 3000 height
Installation: Hang
Control system: Power-600,Power-1200
Safety certificate: CE, FCC

Full Specification Download Link

Applications for the ICE FlexiFold G Series, include stage and theatre applications, retail displays, cinema promotion, museum display and multi media displays, digital signage, information, concert and DJ screen, exhibit promotion.

ICE welcomes enquiries world wide.

Please contact us on Tel +64-9-414 2348 sales at


ICE LED plays principal digital display role in Turkey’s major Transanatolia Rally Raid across remote Turkish regions in September 2013

ICE LED Division: We are pleased to announce our modular universal Hang-Roll-Fold Flexible LED screens have been selected for the international Transanatolia Rally Raid motor sports event held throughout the rugged Turkish country side. The event pits man and machine against each other and the rigours of rallying in rugged, breath taking beauty and dangerous regions of Turkey.

Pictured is the ICE flexible 18.25mm Pitch LED screen in an Istanbul workshop being prepared for use in the remote Turkish country side over the last few days. All the calibration was done remotely in real time from our offices in Auckland, New Zealand this week.

Display test pattern confirms sequence and colour.

Display test pattern confirms sequence and colour from a live internet camera feed during remote set up.

The 7 day rally (31 August – 7 September 2013) is a fast moving mobile event that had a key requirement for any digital display solution. It had to be sufficiently large, easily and quickly packed away each day, good quality viewing, rugged, simple to hang off the side of one of the travelling support trucks. The ICE Hang-Roll-Fold Flexible LED screens fitted the requirements perfectly meeting the budget requirements. The particular custom manufactured model was created in 3 separate sections which meant two people could easily mount the screen one section at a time and then clip the sections together.

The 5.25 x 2.62m fold up soft LED screen will display videos and information during the evening when the participants all arrive in for the night at the base camp each day, to re-group, attend to repairs, enjoy international friendship and share stories, including the big whoppers of exaggeration around the camp fire before retiring for another heady day of rallying in some very historic country side.

ICE Flexible LED screen

Rally raids are probably the most gruelling form of motor sport, tougher even than the 24 Hour race at Le Mans. The demand on vehicles, support equipment and drivers was pressed home during the 2012 3rd stage of the Transanatolia Rally in Turkey when a horrible crash fatally injured 2 competitors.The iconic 18 year old Turkish rider Kemal Merkit and Italian rider Mirco Miotto were parked up on the road looking at their guide maps book to find the right track, when suddenly at a roaring speed the Dutch rider Wouter Vaarkamp arrived crashing into Kemal and Mirco. Meanwhile Mirco suffered some little injuries, Kemal and Wouter unfortunately were fatally injured.

TRANSANATOLIA RALLY RAID is organised by TransAnatolia Spor Organizasyonları Ltd. Şti. Authorized by Turkish Automobile Sports

If you have an interest in our Flexible LED Screen range we welcome your enquiry. Tel +64-9-414 2348 sales at

Please be sure to to provide sufficient details of your requirement so that we can adequately advise you.


Soft Mesh Net LED screens opens up a wide range of opportunities for creative designers.

The ICE LED Mesh Flexible Net screen – Modular type is a versatile LED screen solution suitable for a wide variety of installations, sizes and applications.

ICE Net Mesh LED Screens

The ICE Mesh Flexible Net screen is a snap together construction where the holding mesh capsules click together providing a net for the LED strings to click into. Each side of the mesh capsules can hold a screen providing a unique and up market way of creating a dual imaging lead screen 20 mm thick.

Close up of the Mesh Net LED Pixels

Key aspects and characteristics of this ICE LED Mesh screen:

– Transparent – “look thru the screen”
– Dual side image view option built in
– Can be dismantled
– Easy to replace individual LEDs
– Can be added to at a later date
– Black or clear LED structure.

The Modular ICE Mesh net Screens are ideal for the following applications.
– Decorative interiors
– Digital walls
– Room and spacial dividers
– Stage backdrop
– Effects screen
– Nite Club decor
– Atrium environments
– Custom shape screens

– Technical details

– Variety of Pitch available
– Inddor and Outdoor IP rating options
– Brightness varies according to model

LED String

About ICE Technology Ltd
ICE AV is a company that consists of Divisions active in the LED sector, Interactive, Projection solutions. We manufacturer, distribute and partner with companies world wide in creating unique experiences with our portfolio of technologies.

ICE AV has a wide range of innovative LED solutions it can offer clients worldwide from string LEDs, Folding LED screens, rolling screens, semi transparent LED screens, high definition LED screens, waterproof screens and twisting screens are just
some of the solutions available.

If you would like to discuss in detail about any comments or solutions referred to in this video then we invite you to pick up the phone and give us a call or send an email.

For sales and further information contact
ICE AV Technology Ltd
Digital Display Division,Auckland, New Zealand
Tel +64-9-414 2348
sales at iceavglobal . com


FlexiRoll LED screen delivers very light weight digital images

The ICE FlexiRoll transparent LED screen comes in a range of formats. Starting at 16mm pitch it delivers the ability to display graphics and videos in a large scale format, but without the large weight and bulk often attributed to LED screens.

The flexible nature is a real bonus when it comes to installations due to the substantially less weight in the semi transparent screen.

This photo is of the Flexible LED 20mm pitch that delivers recognisable images even at relatively close up. Ideally the resolved MVD is starting at 20mm pitch when the image becomes non pixelated to the viewer. the areas of the screen that are white is what would be black on a graphic and therefore the SMD LED are not lit.

In the next photo of the FlexiRoll screen, we have zoomed in real close and you can see in this option the Double Strip model where two vertical rows of LED are present and the transparent nature between the strips.

FlexiRoll LED screen

The real advantages can be also considered in the light weight. For a screen that measures just on 10m wide and 2m high the next weight is approx 165kg. An equivalent metal cabinet LED screen could at least weigh in at 600 kg excluding all the infrastructure to keep it up right. because the screen of this size using the ICE FlexiRioll also means the sectional panels are easily carried by one person as they are only 9kg. This carry on benefit means that install costs become a lot less and and easier to implement.

Flexible LED Screen

If you would like to discuss in detail about any comments or solutions referred to in this video then we invite you to pick up the phone and give us a call or send an email.

For sales and further information contact
ICE AV Technology Ltd
Digital Display Division
Auckland, New Zealand
Tel +64-9-414 2348
sales at iceavglobal . com


Fold and Roll up your LED screen Just like a Curtain or Mat!

ICE AV’s LED Division is gaining a world wide reputation for delivering innovative products and also solutions for unusual and in recent cases enormously large LED screens. The ICE Flexible LED screen known as the Hang-Roll-Fold is a revolutionary concept in large screen digital format display technology.

In this video we talk about the connectivity and give you a close up view of a 960mm x 1920mm panel.

As the ICE Flexible LED curtain screens are flexible and can be folded and rolled they are easily transported, do not require a truck and simply hung from lighting bars, irrespective of the screen size. The ICE Flexible LED can be manufactured in custom sizes and have the increased flexibility of being able to be joined together if specified at the time of manufacture. The screens can even be walked on rolled, folded whilst being operated.

Towards the end of the video we demonstrate how multiple screens can be connected to make one single larger screen displaying either one single image of multiple images. The Flexible LED screens range from 18.5mm Pitch to 100mm pitch. This video displays the 20mm Pitch and is suited for video from camera feeds, television, DVD and other sources. Sources can either be a standalone computer or althernatively multiple AV sources are displayed via the Screen input switcher processor.

The screens can be used in environments including outdoors with low light levels and of of course in doors. The screens performance enables many new exciting applications where projection is not practical.

The applications are numerous including public venue events, temporary setups, concerts, sports and entertainment, club parties, movie evenings.

Key features

1. SMD RGB 3-in-1LED, small, bright and colorful, can display clear and smooth image
2. Soft and flexible, can be folded, curved and rolled like a paper, suitable for many shape application
3. waterproof, fire retardant, durable
4. Small volume and light weight, easy installation and transportation
5. Multi purpose function, suitable for various situation
6. Easy connection and combination
7. customized size and elegant shape

Brochure Download link

ICE AV welcomes inquiries from clients world wide.
ICE AV Technology Ltd
Digital LED Display Systems Div
New Zealand

Tel +64-9-414 2348 sales at iceavglobal com

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